AYUSHEXCIL (Ayush Export Promotion Council) is a newly established Export Promotion Council, supported by the Ministry of Commerce & Industry and the Ministry of Ayush, Government of India. It was officially launched by Prime Minister Shri Narendra Modi during the Global Ayush Investment and Innovation Summit held in Gandhinagar, Gujarat on April 20, 2022.
AYUSHEXCIL was incorporated as a Section 8 company with the Registrar of Companies, New Delhi on January 4, 2022, and was subsequently notified by Director General of Foreign Trade on July 31, 2023.
It is aimed to oversee exports of products of Ayurveda, Homoeopathy, Siddha, Sowa-Rigpa and Unani systems and address trade issues pertaining to these sectors. Council facilitates capacity building of its members on export procedures, organize B to B meetings, international events, roadshows, seminars, workshops on the export of Ayush products, and to safeguard the scientific research in the field of Ayush healthcare.
The outreach activities of the Council are manifold and in addition to direct marketing, structured promotional events are organized on a regular basis so as to create awareness on the Ayush products and other avenues for exporters. The various promotional activities carried out on a regular basis such as product specific delegation to selected countries, country participation in Trade Fairs, Catalogue Show, Buyer-Seller Meets, Seminars and Conferences both in India as well as abroad.